Services to Support Your Medical Device Strategy
Our Human Factors Engineering methods go deeper to surface user needs that unveil important dimensions that lead to greater product differentiation, usability, accessibility and satisfaction. Because we specialize in medical, we also understand the FDA's emphasis to identify and mitigate use error; a component of usability often overlooked in traditional consumer usability studies. Led by Dr. Bob North, recently named one of the Top 100 Most Notable People in the Medical Device Industry, our human factors services reflect the critical fusion of usability and emotional appeal that discerning users expect in today's competitive market.
Our Performance-based Training and Labeling services focus on the real-world needs of the user - professional and lay. Led by Pat Patterson, CPT, a pioneer in the field of human performance technology and member of the FDA's Home Health Care Committee, our methods are proven and road tested across six continents. Our research-based methods and instructional design strategies are tailored for the challenging medical environment and will help ensure your training dollars produce the performance results users expect for an ROI your organization requires.